Researched, not templated — for B2B founders, SDRs & lead-gen agencies

Stop sending Hi {first_name}.

Name one prospect, pick what you're trying to do, and Warmline writes a genuinely personal cold email — grounded in real data, with the exact signal it used shown right next to the line.

warmline — composeReady
What are you doing?

Book a call — pain-led, soft CTA.

One free email. No card. No signup to try.

What we'll findRole: Company: Recent post:
Subject
✓ the highlighted line is grounded in a real, shown source

Enter a prospect on the left and hit Write the email — runs free, no signup.

It knows your prospect — and shows you the receipts.

No "I see you're a Founder at [Company]". Warmline pulls what actually matters, writes one line grounded in a real signal, and shows you the source — so the prospect can't tell, and you can.

1 · Your prospect
inlinkedin.com/in/…
2 · What we found
  • ✓Title:VP of Sales
  • ✓Company:Acme
  • ✓Industry:Fintech
  • ✓Recent:posted about hiring 2 SDRs
  • ✓Location:Austin, TX
3 · The line it wrote

Saw you're bringing on two SDRs — usually that means outbound's about to get noisy.

✓ source: their recent LinkedIn post

"Will it sound like AI?" Look at the diff.

Left: the merge-field email every prospect deletes. Right: one grounded in a real signal, source shown.

before the template

Hi {first_name},

I see you're a {title} at {company} and thought I'd reach out.

We help companies like yours 10x their pipeline with AI. Open to a quick 15-min call?

after Warmline

Hi Jordan,

saw Acme's hiring two SDRs after the Series A — usually that's when outbound starts to sprawl.

We help small teams keep first-touch personal without the manual research grind. Worth a two-line reply?

✓ grounded in: Acme's recent LinkedIn hiring post

Four goals. Four different emails.

Selling isn't reaching out. An intro isn't a collab. Pick the goal and the whole email — the ask, the tone, the structure — changes with it.

Goal
Book a call — pain-led, soft CTA.
→ a soft, specific ask for 15 minutes
Subject
your new SDR hires

Saw you're scaling outbound — most teams hit a personalization wall around lead 50.

Operators who stopped sending templates.

Built by people who've sent (too many) cold emails.
“I stopped writing first lines by hand. It pulls the one real thing and the line lands — reply rate went up, and I got my mornings back.”
Devin R. · Founder, 6-person SaaS
“We run lists for 4 clients. This does in a click what used to be a junior's whole afternoon, and it doesn't read like a robot.”
Mara K. · Lead-gen agency owner
“Clay was overkill for me. I just wanted a personal email out the door — this is exactly that, at a price that makes sense solo.”
Tomás L. · Solo SDR

Clay quality, without the Clay tax.

Clay starts at $185/mo. SmartWriter at $49. Warmline starts free — and the paid plan is a fraction of either.

your planwarmline.app
Free$0 forever
1 researched email · All 4 scenarios · Provenance shown
Creditspay per outcome$9 25-email pack
25 researched emails · Bulk CSV runs · Sequencer export
Pro$19 / month
Unlimited emails · Multi-touch sequences · All integrations

No card to try. The free email is real, full quality, and yours to keep.

Questions, answered plainly.

Every line is built from a real signal and we show you the source. If there's nothing real to say, we say it honestly instead of making it up — no fabricated “I saw your post about X.”

Why we built it

We've sent the {first_name} email. We hated it too.

Good outbound means doing 10 minutes of research per prospect, or sending slop you know gets deleted. Warmline does the research and writes the email — one prospect, one goal, one real fact, one personal email. That's the whole product.