Researched, not templated — for B2B founders, SDRs & lead-gen agencies

Stop sending Hi {first_name}.

Name one prospect, pick what you're trying to do, and Warmline writes a genuinely personal cold email — grounded in real data, with the exact signal it used shown right next to the line.

warmline — composeReady
What are you doing?

Book a call — pain-led, soft CTA.

One free email. No card. No signup to try.

What we'll findRole: Company: Recent post:
Subject
the highlighted line is grounded in a real, shown source

Enter a prospect on the left and hit Write the email — runs free, no signup.

It knows your prospect — and shows you the receipts.

No "I see you're a Founder at [Company]". Warmline pulls what actually matters, writes one line grounded in a real signal, and shows you the source — so the prospect can't tell, and you can.

1 · Your prospect
inlinkedin.com/in/…
2 · What we found
  • Title:VP of Sales
  • Company:Acme
  • Industry:Fintech
  • Recent:posted about hiring 2 SDRs
  • Location:Austin, TX
3 · The line it wrote

Saw you're bringing on two SDRs — usually that means outbound's about to get noisy.

✓ source: their recent LinkedIn post

"Will it sound like AI?" Look at the diff.

Left: the merge-field email every prospect deletes. Right: one grounded in a real signal, source shown.

before the template

Hi {first_name},

I see you're a {title} at {company} and thought I'd reach out.

We help companies like yours 10x their pipeline with AI. Open to a quick 15-min call?

after Warmline

Hi Jordan,

saw Acme's hiring two SDRs after the Series A — usually that's when outbound starts to sprawl.

We help small teams keep first-touch personal without the manual research grind. Worth a two-line reply?

✓ grounded in: Acme's recent LinkedIn hiring post

Four goals. Four different emails.

Selling isn't reaching out. An intro isn't a collab. Pick the goal and the whole email — the ask, the tone, the structure — changes with it.

Goal
Book a call — pain-led, soft CTA.
→ a soft, specific ask for 15 minutes
Subject
your new SDR hires

Saw you're scaling outbound — most teams hit a personalization wall around lead 50.

Operators who stopped sending templates.

Built by people who've sent (too many) cold emails.
I stopped writing first lines by hand. It pulls the one real thing and the line lands — reply rate went up, and I got my mornings back.
Devin R. · Founder, 6-person SaaS
We run lists for 4 clients. This does in a click what used to be a junior's whole afternoon, and it doesn't read like a robot.
Mara K. · Lead-gen agency owner
Clay was overkill for me. I just wanted a personal email out the door — this is exactly that, at a price that makes sense solo.
Tomás L. · Solo SDR

Clay quality, without the Clay tax.

Clay starts at $185/mo. SmartWriter at $49. Warmline starts free — and the paid plan is a fraction of either.

your planwarmline.app
Free$0 forever
1 researched email · All 4 scenarios · Provenance shown
Creditspay per outcome$9 25-email pack
25 researched emails · Bulk CSV runs · Sequencer export
Pro$19 / month
Unlimited emails · Multi-touch sequences · All integrations

No card to try. The free email is real, full quality, and yours to keep.

Questions, answered plainly.

Every line is built from a real signal and we show you the source. If there's nothing real to say, we say it honestly instead of making it up — no fabricated “I saw your post about X.”

Why we built it

We've sent the {first_name} email. We hated it too.

Good outbound means doing 10 minutes of research per prospect, or sending slop you know gets deleted. Warmline does the research and writes the email — one prospect, one goal, one real fact, one personal email. That's the whole product.